How to Identify Gaps In Your Enrollment Funnel
Each and every stage of the enrollment funnel plays an important role in overall performance. As an...
Skill-focused guides, tutorials, tips and templates for higher education and school marketers who want to transform the way their school attracts, recruits and retains good-fit students while helping them to advance their career to the next level.
Each and every stage of the enrollment funnel plays an important role in overall performance. As an...
Developing student personas is a key step in planning your long-term content strategy for your...
The first step in creating an inbound marketing plan for your college or university should always...
In today’s environment where students can find college-related information online with the click of...
Great job! A prospective student has clicked on a content offer on your website, is intrigued, and...
Student personas are semi-fictional representations of your ideal student applicant, covering...
It’s no secret that the role of content in higher education marketing is significant. Maintaining a...
You probably already know what student personas are and why they’re important to your marketing...
Inbound marketing was born out of the changing needs of the current generation. It only makes sense...
Due to the Covid-19 pandemic, schools must rethink how they conduct annual events, such as award...