---
title: Blog | Michael Boyles
description: Michael is the content marketing intern at Pepperland Marketing assisting with the various inbound content creation and strategy endeavors of the company. Michael lives in the middle of nowhere in Illinois with his wife, his dog, his two rabbits, and his four chickens. Outside of work, he loves composing music, playing piano, and listening to audiobooks. He is also a huge Star Wars fan.
---

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# Fill your enrollment funnel.

Skill-focused guides, tutorials, tips and templates for higher education and school marketers who want to transform the way their school attracts, recruits and retains good-ﬁt students while helping them to advance their career to the next level.

[![Group of people around a table building a strategic enrollment management plan](https://www.enrollmentmarketer.org/hs-fs/hubfs/pexels-pixabay-416405%20(1).jpg?width=365&name=pexels-pixabay-416405%20(1).jpg)](https://www.enrollmentmarketer.org/how-to-build-a-strategic-enrollment-management-plan)

## [How To Build a Strategic Enrollment Management Plan](https://www.enrollmentmarketer.org/how-to-build-a-strategic-enrollment-management-plan)

One of the biggest challenges of higher education is filling your institution's [enrollment funnel](https://www.enrollmentmarketer.org/what-is-the-admissions-funnel)....

[![What Does an Admissions Counselor Do? ](https://www.enrollmentmarketer.org/hs-fs/hubfs/pexels-photo-7579302.jpg?width=365&name=pexels-photo-7579302.jpg)](https://www.enrollmentmarketer.org/admissions-counselor-job-description)

## [What Does an Admissions Counselor Do?](https://www.enrollmentmarketer.org/admissions-counselor-job-description)

For many prospective students, deciding which college or university to attend is an incredibly...

[![8 Jobs in College Admissions](https://www.enrollmentmarketer.org/hs-fs/hubfs/pexels-photo-207684%20(1).jpg?width=365&name=pexels-photo-207684%20(1).jpg)](https://www.enrollmentmarketer.org/college-admissions-jobs)

## [8 Jobs in College Admissions](https://www.enrollmentmarketer.org/college-admissions-jobs)

Higher education is an incredibly exciting field. Colleges and universities can shape and guide the...

[![What Is the Admissions Funnel in Higher Education?](https://www.enrollmentmarketer.org/hs-fs/hubfs/pexels-photo-933964.jpg?width=365&name=pexels-photo-933964.jpg)](https://www.enrollmentmarketer.org/what-is-the-admissions-funnel)

## [What Is the Admissions Funnel in Higher Education?](https://www.enrollmentmarketer.org/what-is-the-admissions-funnel)

College admissions can be a complicated process. Students can easily become overwhelmed by the...

[![How Much Can You Make as an Enrollment Manager? ](https://www.enrollmentmarketer.org/hs-fs/hubfs/jpg.jpg?width=365&name=jpg.jpg)](https://www.enrollmentmarketer.org/enrollment-manager-salary)

## [How Much Can You Make as an Enrollment Manager?](https://www.enrollmentmarketer.org/enrollment-manager-salary)

Although several factors come into consideration when searching for a job, the most important for...

[![What Are External Partners in Higher Education?](https://www.enrollmentmarketer.org/hs-fs/hubfs/jpg%20(1).jpg?width=365&name=jpg%20(1).jpg)](https://www.enrollmentmarketer.org/external-partners-higher-education)

## [What Are External Partners in Higher Education?](https://www.enrollmentmarketer.org/external-partners-higher-education)

External partnerships, also known as university partnerships, can be an excellent way to...

[![How To Conduct a Higher Education Website SEO Audit](https://www.enrollmentmarketer.org/hs-fs/hubfs/How%20to%20Conduct%20a%20Higher%20Education%20Website%20SEO%20Audit.jpg?width=365&name=How%20to%20Conduct%20a%20Higher%20Education%20Website%20SEO%20Audit.jpg)](https://www.enrollmentmarketer.org/higher-education-seo-website-audit)

## [How To Conduct a Higher Education Website SEO Audit](https://www.enrollmentmarketer.org/higher-education-seo-website-audit)

College searching is one of the most critical points in a prospective student’s life, as the school...

[![How to Measure the ROI of Enrollment Marketing Campaigns](https://www.enrollmentmarketer.org/hs-fs/hubfs/How%20to%20Measure%20ROI%20Of%20Enrollment%20Marketing%20Campaigns.jpeg?width=365&name=How%20to%20Measure%20ROI%20Of%20Enrollment%20Marketing%20Campaigns.jpeg)](https://www.enrollmentmarketer.org/enrollment-marketing-roi)

## [How to Calculate the ROI of Enrollment Marketing Campaigns](https://www.enrollmentmarketer.org/enrollment-marketing-roi)

It’s only natural for an [enrollment marketing professional](https://www.enrollmentmarketer.org/how-to-become-an-enrollment-marketing-manager) to want to show the return-on-investment...

[![7 Higher Ed Admission & Recruitment Strategies](https://www.enrollmentmarketer.org/hs-fs/hubfs/pexels-photo-4050315.jpg?width=365&name=pexels-photo-4050315.jpg)](https://www.enrollmentmarketer.org/college-recruitment-strategies)

## [7 Higher Ed Admission & Recruitment Strategies](https://www.enrollmentmarketer.org/college-recruitment-strategies)

If you are looking to increase student enrollment at your higher education institution, you may be...

[![How To Build an Inbound Enrollment Marketing Plan for Higher Education](https://www.enrollmentmarketer.org/hs-fs/hubfs/Inbound%20Marketing%20Plan%20Higher%20Ed.jpg?width=365&name=Inbound%20Marketing%20Plan%20Higher%20Ed.jpg)](https://www.enrollmentmarketer.org/inbound-marketing-plan-for-higher-education)

## [How To Build an Inbound Enrollment Marketing Plan for Higher Education](https://www.enrollmentmarketer.org/inbound-marketing-plan-for-higher-education)

An inbound marketing plan is key to any successful higher education campaign. Your plan will inform...

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